wot a great thread! it is a shame that amd went to intel-like pricing for their newer procs, and i personally am not expecting hammer to end that trend, but i don't honestly think there's anything to fuss about...
if you look down at the 1.5-2ghz range, the price to performance ratio is still there, prolly as good as it has ever been... i just built my mother in law a box (3-4 months ago) and when i checked pricing, it was an extra 70 bucks for an equiv pentium proc, and a tad more than that b/c pentium mobo's were pricier as well (we did require onboard lan, video, and sound)... sure 70-100 bucks isn't that big a deal, but when you're building an approx $300-350 dollar machine, it makes a difference...
on the high end stuff, as someone pointed out, amd is making some serious (not to mention realistic, *cough* itantium2 *cough*) changes in both their roadmap as well as their fabbing... of course that r&d and equipment and testing will add cost to procs, but once the changes are made and ironed out on the manufaturing side, the costs trail-off/cease and the benefits remain, and prices drop...
most people aren't running out and buying top of the line procs anyway, so this is really sorta frivolous... i luv hardware, but i see no reason to upgrade until i can get a hammer chip... my old faithful celeron 300a clocked @ 450 just recently got replaced by a free celeron 500.... and yea, that's really lame, but at this point i am almost keeping it up just out of spite... i've been able to game (cs, qIII, unreal, 1942), run win2k, as well as do music stuff... my system was a monster back in the day, but hell, it's scsi and it still does everything i want it to, and i just had a kid almost 2 years ago so i've been broke... but even if i had a ton of $$$, i wouldn't waste my money on a top of the line proc until hammer came along, b/c there's no reason to... nothing is demanding the power, and i could care less if my game runs at 500+ fps; 60-100 is good enough for me....
the extra $$$ now should pay off later, as i said... and why all this worrying? intel made all this noise about destroying them w/ the p4 and the pipeline, high clock, etc etc etc... sure, amd has been on the defensive, but they have been keeping up, and have even seemed to have won the "frequency wars" (which is versus consumers who think clock is king) w/ their naming convention and the performance to back it up... now intel has a slow year ahead, and it seems like amd may be getting ready to shake up the market a tad... who knows, could it be a repeat of nVidia vs. ati? a year ago i don't think anyone would've imagined how that situation has seemed to turn out....
anywho, point being, take amd's prices w/ a grain of salt... they will drop over time, and really, if you buy anything that is bleeding edge, you are paying a significant premium over just waiting 3-6 months, so....
-- jade1313