While that sounds like a deal compared to $1000 video cards, people who are buying cards at prices like this are supporting and actively promoting the advancement of permanent price increases among all tiers of video cards. PC gamers will be essentially paying twice as much on a video card over a new console just to be able to game at >=1440p 60fps. There is no price that can be put on someone's hobby, but there is a price range at which people will stop paying. Nvidia opened the flood gates with Titan being in a class entirely by itself and being priced entirely inappropriately, but if AMD reponds with higher-than-ever AMD prices, and people use Titan pricing as validation, then it's a sealed deal and we'll be forever looking at substantially higher prices for new high end video cards.
I want to see Nvidia put in their place, but to me a $750 video card essentially competing with a $1000 video card might as well be like saying a $300 steak at Bob's Meat Factory is every bit, if not better, than the $350 one at John's Cow House.