NVIDIA Pascal Thread

[maddie]

http://videocardz.com/59189/nvidia-geforce-gtx-10801070-cooler-shroud-taken-apart

An expensive cooler. The prices will be interesting.

 

[OatisCampbell]

The shroud looks like one of those "Gamerz" Case or mice, tells a lot about nVidia's customer as well.

(shrugs)

Looks like a video card, don't see it as any better or worse than the 2-3 fan open, or attached water loop designs.

My "Ice-Q" 290 looks pretty "Transformer like" as well:

http://www.newegg.com/Product/Product.aspx?Item=N82E16814161459

 

[Aristotelian]

Why would so much expense be placed on the cooler if, with the new manufacturing process, the chips should run cooler (assuming there isn't a massive frequency boost)?

I'm not sure whether I can believe the designs that are appearing for these cards. They seem far too rough and unpolished, and photos not taken in the sort of factory I'd expect to be putting these cards together.

 

[antihelten]

An expensive cooler. The prices will be interesting.

I don't really see anything to suggest that this would be significantly more expensive than the current cooler Nvidia uses, remember these pics are just of the shroud, which is almost completely nonfunctional as far as cooling goes. The actual cooler (i.e. the heatsink+fan) is yet to be seen.

 

[Silverforce11]

Why the premium cooler?

Expect to folk out premium $$ for these GPUs.

 

[ShintaiDK]

Why the premium cooler?

Because we know what happens when a company puts a turd cooler on a card that sounds like a jet engine and 95C is the norm.

 

[96Firebird]

Lol at guessing the price of a card based on the shroud.

These are not expensive pieces when produced in bulk, tooling and setup is typically the most costly part of an operation like this.

 

[Silverforce11]

Because we know what happens when a company puts a turd cooler on a card that sounds like a jet engine and 95C is the norm.

You don't need a fancy shroud to achieve good cooling. Most important is the airflow and heatsink design, you know, stuff that's not bling or screams "premium".

This design here is premium on looks and function.

NV can afford it, expect full GP104 will be expensive!

 

[Silverforce11]

Lol at guessing the price of a card based on the shroud.

These are not expensive pieces when produced in bulk, tooling and setup is typically the most costly part of an operation like this.

Not so LOL when you apply it based on previous SKUs.

980 got that good reference cooler. 970 doesn't, it gets AIBs custom only. Or the reference 970 I've seen, re-uses the 670 reference design, which is a half PCB + crap blower.

What's the odds of the 1080 will be north of $500?

 

[antihelten]

Not so LOL when you apply it based on previous SKUs.

980 got that good reference cooler. 970 doesn't, it gets AIBs custom only. Or the reference 970 I've seen, re-uses the 670 reference design, which is a half PCB + crap blower.

What's the odds of the 1080 will be north of $500?

Actually I'm fairly certain that reference 970s got the same cooler as the 980 (i.e. the Titan cooler), it was just that there were so few reference 970s out there that hardly anyone got their hands on one.

unboxing of reference 970
sales link for reference 970

 

[Silverforce11]

Actually I'm fairly certain that reference 970s got the same cooler as the 980 (i.e. the Titan cooler), it was just that there were so few reference 970s out there that hardly anyone got their hands on one.

unboxing of reference 970
sales link for reference 970

Yeah I am aware of those rare variants. I remember there was talk on OCUk about having a few of them in stock.

This is the more normal 970 blower:

http://www.hardwarecanucks.com/foru...52-nvidia-gtx-970-sli-performance-review.html

Re-used from the 670.

 

[ShintaiDK]

What's the odds of the 1080 will be north of $500?

Chance GTX1080 is above 500$? Pretty much 100% because it will be the best performance you can buy, assuming there wont be a GTX1080TI right away. I expect 599$ or more.

 

[arandomguy]

There were 970 SKUs using the same good blower but it was not a wide release. The SKU was retailer specific and exclusive, such as Bestbuy in North America and OCUK in Europe.

The possible reasoning this time around is likely either:

Less lead time so all initial cards are sourced from Nvidia, or there OEM, as opposed to changing timings around to give partners time to design there own boards and ramp manufacturing for a simultaneous launch.

No retailers are paying for exclusivity anymore.

High interest and demand from the previous launch leading to a wider release.

 

[Silverforce11]

Chance GTX1080 is above 500$? Pretty much 100% because it will be the best performance you can buy, assuming there wont be a GTX1080TI right away. I expect 599$ or more.

Right. So they can afford to bling up the cooler for more mass appeal, the "premium" factor. I think it's a solid marketing tactic.

 

[ShintaiDK]

Right. So they can afford to bling up the cooler for more mass appeal, the "premium" factor. I think it's a solid marketing tactic.

What do you think that shroud cost? 1-2$? The entire cooler may not even be 10$ in wholesale.

 

[Silverforce11]

What do you think that shroud cost? 1-2$? The entire cooler may not even be 10$ in wholesale.

IIRC, when that cooler style was debut, reviews mentioned it was quite expensive, more than custom AIB variants. Not sure about now though.

However, the perception is more important. If they bling it up and it looks premium to the average joe, they can jack up the price for the 1080 even more.

 

[antihelten]

Yeah I am aware of those rare variants. I remember there was talk on OCUk about having a few of them in stock.

This is the more normal 970 blower:

http://www.hardwarecanucks.com/foru...52-nvidia-gtx-970-sli-performance-review.html

...

Re-used from the 670.

The one from OCUK isn't an official reference card (even though it uses the reference cooler) and it is different from the one I linked.

The card you just showed doesn't appear to be a reference card either, it's just a case of an OEM (PNY in this case) being cheap and reusing an older cooler.

 

[Glo.]

There is nothing better to judge a cooler basing on its looks not how well it dissipates heat.


.

 

[96Firebird]

Not so LOL when you apply it based on previous SKUs.

980 got that good reference cooler. 970 doesn't, it gets AIBs custom only. Or the reference 970 I've seen, re-uses the 670 reference design, which is a half PCB + crap blower.

What's the odds of the 1080 will be north of $500?

All we've seen so far is the shroud, not even a hint of any other part. What is under the shroud can get costly, but this part is not.

As someone has already pointed out, the 970 also got the blower-style reference cooler.

The odds of 1080 being over $500? Very good, considering 980 debuted at $550...

 

[Timmah!]

I wonder where they plan to put the "Ti" moniker on any possible upcoming "Ti" card, since clearly ther is no space after the 10x0 number for it to fit.

Under assumption its a real thing.

 

[poofyhairguy]

I wonder where they plan to put the "Ti" moniker on any possible upcoming "Ti" card, since clearly ther is no space after the 10x0 number for it to fit.

Under assumption its a real thing.

Maybe they will rebrand the second to top card like they did the Titan.

 

[tviceman]

I wonder where they plan to put the "Ti" moniker on any possible upcoming "Ti" card, since clearly ther is no space after the 10x0 number for it to fit.

Under assumption its a real thing.

I've been saying that full GP104 with GDDR5X will get the TI moniker for sometime, and then rumors hit about a week ago that backed up my prediction. If so, it needs to be 30% faster than 980 TI IMO.

 

[Timmah!]

I've been saying that full GP104 with GDDR5X will get the TI moniker for sometime, and then rumors hit about a week ago that backed up my prediction. If so, it needs to be 30% faster than 980 TI IMO.

Better 50%

 

[tviceman]

Better 50%

Would be awesome, but doubtful. GK104 was only 30% faster than GF110.

 

[Glo.]

Lets assume realistically. 300mm2 die GPU with 4GPC accounting for 2560 CUDA cores total, with GDDR5X, 64 ROPs, and 1480 MHz boost clock.

We are looking at 200W GPU with 20-30% higher performance than GTX 980 Ti.

7.5 TFLOPs of compute power. Hmmmm...