Not quite.....how's the build quality of the 680 vs. the 7970? That must factor into the discussion of which one is the better choice for each individual person. If speed is your only concern, sure, the 680 is the only choice. If longevity is also a factor, then it's not quite so clear cut, is it?
Actually it's quite clear. EVGA has the best warranty and support in the business. Name me one other card company that has anything even close to their warranty. After 3 years the card is so devalued both price and performance wise, so who cares if a "better" built card lasts you 10 years. Goody for you.