- Oct 11, 1999
- 25,195
- 0
- 56
RIM took a 10% plus haircut on it's stock today
They had good earnings, but cautioned investors and analysts that the PlayBook launch was going to be expensive.
Analysts responded by downgrading RIM.
http://www.bgr.com/2011/03/18/apple...-in-j-d-power-survey-rim-falls-to-last-place/
And another interesting read:
http://gizmodo.com/#!5785983/android-may-be-the-greatest-legal-destruction-of-wealth-in-history
I think RIM has about 18 months left as a major player in the North American market... What's really going to kill RIM is that if (when) they take another couple of haircuts on their stock price, and every time a CEO or upper management (or whatever the hell kind of job description/title they have... ) pulls out a BB, they're going to remember the stock price tanking, and associate BB's with failure, and they'll call IT and ask for shiny new iPhones or Android OS'd devices so they don't have to be reminded of RIM's fail... The JD Power's ranking is starting the ball rolling towards that end.
RIM is screwing up by throwing all that $ at the PlayBook, they should have sat out the tablet market for a few more months and worked on their phones first, tablets are a new exciting product category, but the bulk of their income is from phones, and the potential profits from a great selling tablet are nothing compared to what they could make by refreshing their phone line.
They had good earnings, but cautioned investors and analysts that the PlayBook launch was going to be expensive.
Analysts responded by downgrading RIM.
A write up from Seeking Alpha:Research in Motion (RIMM_) downgraded at Deutsche from Hold to Sell, Detusche Bank said. $50 price target. Company offered disappointing guidance.
Research in Motion (RIMM) downgraded at Baird from Neutral to Underperform, Robert Baird said. $47 price target. Company is facing increased domestic competition.
RIM falls to last place in JD Power's rankings:
- Earnings and gross margin guidance was called "atrocious" by CNBC's Guy Adami. Guidance includes management's expectations on the Playbook launch, which it said would be a "big selling" product. VP Investor Relations Adele Ebbs said the Playbook would be lower margin than RIM's corporate margins (41% in the quarter). Lower average selling prices on products and higher marketing expenses were given as other reasons for lower margins. Margin compression is expected despite an increased product mix of the relatively high-margin Blackberry 8520 and other products that are in the late-stage (nearing end-of-life) and thus are typically higher margin as well.
- Japan supply-chain issues with smart phone components are said to potentially impact revenue. This was said to be a reason for the larger range for earnings and revenue guidance.
- Management confirmed QNX-based "super phones" are coming in calendar 2012, and this was seen as somewhat of a surprise by RBC analyst Mike Abramsky. This led some analysts to ask whether there would be risk of a lack of uptake of RIM smart phones until next year. But Co-CEO Jim Balsillie claimed there was tremendous interest in this summer's new products based on OS 6.1 and they were positioned to be a major upgrade.
- Balsillie responded to a question about future entry level smart phones at lower price points, though these wouldn't be coming out this calendar year.
- Ebbs and Balsillie said there will be no new products other than the Playbook until fiscal Q2 (June-August) and Q3.
- Management statements hint that RIM overstuffed the sales channel at the end of last quarter though they also claimed inventories are lower because of higher sell-through. This seems contradictory but it wasn't explained further.
- On a positive note, RIM execs are forecasting much higher than expected earnings for fiscal year 2012 of $7.50, yet they didn't seem very confident in that forecast.
- The bottom line is that more than four years after the iPhone disrupted the industry, RIM's Blackberry OS products are no longer competitive at any price-point without margin deterioration. There is a now a lot of uncertainty and skepticism in RIM's product launch schedule, platform strategy, differentiation, and ability to execute and innovate at a level and pace competitive with Apple (AAPL) and Google (GOOG)
http://www.bgr.com/2011/03/18/apple...-in-j-d-power-survey-rim-falls-to-last-place/
And another interesting read:
http://gizmodo.com/#!5785983/android-may-be-the-greatest-legal-destruction-of-wealth-in-history
I think RIM has about 18 months left as a major player in the North American market... What's really going to kill RIM is that if (when) they take another couple of haircuts on their stock price, and every time a CEO or upper management (or whatever the hell kind of job description/title they have... ) pulls out a BB, they're going to remember the stock price tanking, and associate BB's with failure, and they'll call IT and ask for shiny new iPhones or Android OS'd devices so they don't have to be reminded of RIM's fail... The JD Power's ranking is starting the ball rolling towards that end.
RIM is screwing up by throwing all that $ at the PlayBook, they should have sat out the tablet market for a few more months and worked on their phones first, tablets are a new exciting product category, but the bulk of their income is from phones, and the potential profits from a great selling tablet are nothing compared to what they could make by refreshing their phone line.
Last edited: