The problem isn't the A4-1200, it's all the cheaper and competitive ARM chips.
Intel is going to have a real problem selling these new Atoms in any segment. They have no chance in phones - in fact they've already lost the K900 to Qualcomm -
Lenovo Drops Intel for Qualcomm in Latest K-Series Phone
. They can't beat AMD on price in craptops and graphics are much worse so the OEM's will be taking the AMD chips first anyway. Tablets look like Bay Trails best chance but the market is saturated and Bay Trail does not have any compelling advantages for the price.
I have no idea why this SoC is so large either. That would have been Intel's best chance to compete on price but at 110mm2 it's about the same size as any other.
Wall Street isn’t buying Intel’s mobile hype