There is some misunderstanding about LED bulbs. Many "understand" that they make no heat. WRONG!They DO make much less waste heat than an older incandescent bulb for the same light output, as evidenced by the WATTS rating. For the same light as a 100W incandescent bulb, an LED bulb typically uses about 15W. That's only about 15%. HOWEVER, in BOTH types of lamps a LARGE fraction of that power is actually HEAT released into the surroundings. For an incandescent, the heat is over 95% of the Watts consumed; in an LED that fraction is much smaller. But the LED still does generate some heat. Why? That is mostly in the DRIVER circuit, a small electronic circuit built into the BASE of the lamp that converts the typical 120 VAC power supply to about 5 VDC that the LED elements require. A small amount of heat is actually generated in the LED elements, but not much.
This also means that WHERE the heat is has changed. ALL the waste heat from an incandescent bulb is generated at the filament in the middle of the globe, so the BASE of the bulb gets warm simply by conduction of heat from the glass envelope to the base. In a LED bulb the main heat source is IN the base portion, so most of the waste heat is concentrated there. That is why the photo from OP shows discolouration of the base portion of the lamp.
This has an impact on the wattage rating of the LED lamp you can install in a light fixture. Any fixture has a rating for the max WATTS of lamp you can install, and that is based mostly on the ability of that fixture's base to dissipate heat and to withstand the temperature it operates at. Both the lamp socket material and the insulation of the wires to that socket are factors. The rating of the fixture is based on those factors when you use an incadescent bulb that generates a lot of heat. If you use an LED instead there is much LESS heat to deal with (it is using only 15% of the Watts), and hence you can afford to use a LED lamp that puts out MORE light than the comparable incandescent lamp, and uses more than that low wattage. HOWEVER, you can NOT use an LED lamp that consumes 100 W power and puts out 7 times the light! MOST of the heat from the LED lamp is concentrated in the SOCKET area, so the socket's ability to dissipate that heat into the surroundings is the limiting factor. What IS the LED lamp limit for such a light fixture, since the label rating is created for an incandescent lamp? I have never seen any guideline for this, and I don't know how it can be generated. What does appear, though, is that you CAN use a modest upgrade of LED lamp output. For example, I have no qualms using an LED rated to be "equivalent" in light output to what a 200 W incandescent lamp can do, in a fixture rated for use with a "100 W" incandecent.